Pelvicachromis pulcher is a freshwater fish of the cichlid family, endemic to Nigeria and Cameroon. It is popular amongst aquarium hobbyists, and is most commonly sold under the name kribensis, although it has other common names, including various derivatives and color morphs of the kribensis: krib, common krib, red krib, super-red krib and rainbow krib, along with rainbow cichlid and purple cichlid.